Scratching finally settled down
Our beagle spent every evening scratching at his ears. A few weeks into these chews he is calmer, his coat looks glossier, and he treats them like a treat rather than a supplement.

Daily calming support for anxious pups, made with gentle botanicals and zero artificial fillers.
Chamomile, L-theanine and passionflower in a soft duck-flavor chew. Every batch is third-party tested, with the full amount of each active listed right on the pouch.
Give chews daily with a meal, scaled to your dog's weight. Consistency matters more than timing: most pet parents report visible changes after three to four weeks.
Orders ship from our US warehouse within one business day. Not the right fit? Every pouch is covered by our 90-day money-back guarantee, opened or not.
Dr. Maya Hollis
DVM, cVMA, Veterinary Advisor
Dr. Elena Voss
VMD, Clinical Nutrition
Biscuit
Calm Skin Chews superfan
Nova
Calm Skin Chews superfan
Waffles
Calm Skin Chews superfan
What many owners write off as a quirky habit is often a pup reacting to everyday irritants in their food or environment.
Whether it is a seasonal shift or a sensitivity they were simply born with, dogs can feel uncomfortable in their own skin for weeks at a time.
Common signs of skin discomfort:
Frequent scratching
Paw licking and nibbling
Face rubbing
Red, irritated patches
Warm, tender spots
General restlessness
Sneezing and watery eyes
Occasional tummy upset
*Source: independent 2025 owner survey
If your pup shows any of these signs, everyday sensitivities may be at play. Consistent, targeted support helps them feel like themselves again.
For seasonal sensitivities, begin 1-2 months ahead of the season for the best results.
0-35 lbs
1 soft chew daily
36-65 lbs
2 soft chews daily
66-100 lbs
3 soft chews daily
101-120 lbs
4 soft chews daily
Over 121 lbs
5 soft chews daily
We recommend serving the chews as part of your pup's normal daily routine.
Steady, everyday support is a long game. Consistent use helps maintain balanced immune function and lasting skin comfort through every season.
Built for proactive everyday support, not quick fixes
Helps maintain a normal histamine response
Promotes calm, comfortable skin
Gentle recipe designed with sensitive pups in mind
| Feature | PawVital | EVERYONE ELSEOther chews | EVERYONE ELSEPowders |
|---|---|---|---|
| COST PER SERVING | $0.49 | $0.50 - $1+ | $0.60 - $1.20 |
| RESEARCH-BACKED INGREDIENTS |
Formulated with well-studied ingredients at meaningful levels |
Often use lower doses of lower-grade ingredients |
Rarely disclose actual ingredient levels |
| SUPPORTS A NORMAL IMMUNE RESPONSE |
Helps maintain a balanced response over time |
Focus on short-term comfort only |
Single-ingredient formulas with narrow coverage |
| INGREDIENT QUALITY |
High-purity actives verified by third-party testing |
Quality varies widely between batches |
Fillers make up much of each scoop |
| NON-DROWSY |
Supports everyday comfort without sleepy side effects |
May cause drowsiness in some dogs |
Effects can be unpredictable |
| ALLERGEN-FRIENDLY RECIPE |
No chicken, beef, soy, artificial flavors or colors |
Often built on common allergens because they are cheaper |
Frequently include hidden flavoring agents |
| INDEPENDENTLY AUDITED |
Meets strict industry quality standards |
Very few brands complete independent audits |
Rarely audited at all |
| MONEY-BACK GUARANTEE |
90-day money-back guarantee |
Usually 30 days, before results can show |
Often store credit only |
The ingredients in our Skin & Shine Chews were chosen for the way they work together to keep skin comfortable and coats glossy.
Colostrum, quercetin, omega-3 fish oil, biotin and zinc - dosed for daily use and listed in full on every label.
Natural liver flavor, oat flour, coconut glycerin, sunflower lecithin and mixed tocopherols to keep every chew fresh and tasty.
Check out our ingredient glossary for more info.
Made With Carefully Sourced Ingredients
Every Batch Quality Checked
Free From Artificial Additives
No Added Hormones or Antibiotics
Produced in Certified Facilities
Formulated to Veterinary Guidelines
Every product we make is reviewed by an independent animal-supplement council, so it meets the highest safety and quality standards.
Reviews are shared for general information only and are not a substitute for professional veterinary care. They reflect individual customers' own experiences, which may not be typical for every pet.
Our beagle spent every evening scratching at his ears. A few weeks into these chews he is calmer, his coat looks glossier, and he treats them like a treat rather than a supplement.
Luna refuses most supplements, so I was ready for a battle. She took the first chew straight from my hand and now sits by the cupboard every morning waiting for it.
Took about four weeks before I noticed less paw licking, so be patient. Docking one star only because I wish the jar were bigger for a large breed.
Every spring our collie mix would rub her face on the carpet nonstop. We started the chews early this year and the season has been noticeably easier on her.
I brought the label to our checkup and our vet was happy with everything on it. That was the reassurance I needed to keep going, and the results speak for themselves.
Both our labs get these daily now. The older one especially seems more comfortable at night, and neither has had any tummy trouble on them.
No overnight miracle, but by week three the constant nibbling at his paws had clearly eased. Subscription makes it easy to stay consistent.
Beyond the itching, the biggest surprise was her coat. It feels noticeably softer and the flaky patches along her back are gone.
Our rescue came to us with irritated skin and endless scratching. Between better food and these chews he is a different dog — relaxed, playful, and sleeping through the night.
We are six weeks in with mild improvement. The chews themselves are a hit, so we will finish the second jar before making a final call.
For anything not covered here, head to our help center.
Serving size depends on your dog's weight - the full feeding chart is printed on every tub. Most dogs get one to three chews per day.
It supports comfortable skin, a healthy coat and a balanced response to seasonal triggers when given daily over time.
Keep the tub sealed in a cool, dry place away from direct sunlight. No refrigeration needed.
The recipe is free of chicken, beef, wheat and artificial colors. The full ingredient list is on the label and on this page.
The ingredients are well tolerated, but if your dog gets into the tub, contact your veterinarian for guidance based on the amount eaten.
Every batch is produced in a certified facility in the USA and tested before it ships.
Frequent scratching, paw licking or a dull coat are common signs. If symptoms are severe or sudden, see your veterinarian first.
In most cases yes, but always confirm with your veterinarian if your dog takes prescription medication.
Manage everything from your account page - pause, skip or cancel in a couple of clicks, any time.
We're confident your pup will feel the difference. If not, every edible supplement is covered by our 90-day money-back promise.